Olojo in Yoruba translates to ‘The Owner of the Day’; A Cultural Festival held annually at the end of September.

The annual programme for the Olojo Festival is calling on sons and daughters from all part of Yoruba land to consider the historical event as an avenue to promote and showcase their cultural strength to the world.

Oba Ogunwusi, who was flanked by palace chiefs, priests and sponsors of the celebrations that include Bet9ja, MTN, Goldberg and Seamans Aromatic Schnapps, decried the continuous description of adherents of traditional religion as idol worshippers.

Urging people of the race to rise to the challenge and protect their cultural beliefs, Oba Ogunwusi said the entire Yoruba race should jointly embrace the traditions of their forebears, repackage and export it. He said: “Failure to admire it would surely destroy the labour of our past heroes. We are not idol worshippers, but we are using the celebration of the festivals to acknowledge and give due honour to all our deities that have contributed immensely to human existence.